Speech Application Specification Template

This topic is the sixth of six topics covering speech application specifications. Copy the text in this topic to Microsoft Word as the first step in creating a speech application specification.

A. Target Organizations

There are x archetypes that represent potential target companies for adjectives speech applications.

Brief description of an archetype.
Brief description of another archetype.

First Archetype

Additional information about this target company archetype.

Priority Justification

Text justifying the priority for this archetype.

At A Glance

Company Name	Enter a fictitious company name.
Location	Enter a location for the company.
Employees	Specify the number of people employed by the company.
Technology	Specify the technology environment, for example, the number of desktops and servers and their operating systems.
Specialization	Describe the company's lines of business, for example: environmental engineering research including management consulting, risk management, financial analysis, engineering, planning, design, and litigation support.

Pertinent Details

Add information such as how the company is organized, products, annual technology budget, and the names of administrators.

Additional Archetypes

Repeat the information in the previous section for each additional target company archetype.

B. Target Information Technology (IT) and Business Manager Persona

Add text with a brief description of the target IT and business manager persona for this application. An IT persona is the person who installs, configures, maintains, administers, and reports on the service. A business manager persona is one who selects staff, sets goals, and provides leadership and motivation.

First IT or Business Manager Persona

Provide some introductory information about this customer persona.

Background

Specify the persona's role and title, scope of responsibilities, and how they perceive their role. Also, characterize their experience, and their influence on purchasing decisions.

Key Characteristics

Using bulleted text, list any factors in this persona's behavior that will affect application design, for example: "Reluctant to change a working environment."

Pain Point

Using bulleted text, list problems that this persona wants solved, for example: "keeping up-to-date with system management, end-user support, and network management."

Key Design Tenets

Using bulleted text, list design principles that are dogma for this persona, for example: "I'm successful when my users are happy and able to do their jobs." Follow each design tenet with a few brief conclusions that can be inferred from the tenet. Follow each design tenet with the features that will implement or support the design tenet.

Additional IT and Business Manager Personas

Repeat the outline of the previous section for each additional customer persona.

C. Target Users

Add text with a brief description of the target user for this application.

First User

If needed, provide some additional information about this user.

Priority Justification

List in bulleted text points that support targeting this user as a priority, for example: "this user group is larger than any other."

Characteristics

List in bullet text pertinent characteristics of the target users, for example: "large number of one-time versus repeat callers."

Additional Users

Repeat the information in the previous section for each additional user type.

D. Requirements

Describe the application's requirements. A requirement is some capability the product needs to have. Note the following two sample requirements.

First requirement.
Additional requirement.

E. Features

First feature.
Additional feature.

F. Voice User-Interface (VUI) Design Document

Add text with a brief description of one or more VUI scenarios for this application. Sample scenarios include name recognition, purchase confirmation, and error recovery.

First VUI Scenario

Provide a description for the scenario.

Script

Build a table that specifies the dialogue interactions, like the following one where a caller is looking for a particular department at Lucerne Publishing.

Speaker	What they say	Comments
SYSTEM	Welcome to Lucerne Publishing. Do you know the name of the person you'd like to contact?	Alternatives: 1) Welcome to Lucerne Publishing. Are you looking for a person or a department? 2) Welcome to Lucerne Publishing. If you know the name of the person you're trying to reach, just say it now. Otherwise, say "I don't know" and we'll take it from there.
CALLER	No.
SYSTEM	OK. When you hear what you want, just say its name. Engineering Sales Accounting Recruiting Technical Support If you did not hear what you want, just say NOT LISTED. To hear the list again, say START OVER.	Alternatives for "department": Division Branch Region Unit District
CALLER	Accounting
SYSTEM	Transferring

G. Speech System Persona

Enter a description of the persona.

Background

Provide a brief fictional biography for the individual that implements the persona.

Personality

List key personality attributes.

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